In the last two years alone, several large publishers have unleashed a tidal wave of hype and marketing for projects that failed to live up to expectations, such as Valve's doomed card game Artifact, or BioWare's Iron Man fantasy simulator Anthem. While it can be upsetting in the moment, it reflects an uncomfortable truth: Besides a handful of true outliers, even an outstanding traditional multiplayer game has a finite lifespan-sometimes measured in mere months.Īs popular forever-games like Destiny 2 continue to soak up the playtime at the very top of the industry, the average life expectancy of less-mainstream multiplayer offerings has dwindled. When do you know an online game has truly died? Maybe you've returned to an old favorite after a few months off, only to find that all of your usual playmates have moved onto the next big thing.
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